Job Fairs are built for companies, not job seekers. Job Fairs are based on an advertising business model, which is precisely how the organizers make their money. The model is not about getting people jobs; it is about creating enough hype and promoting traffic in order to entice potential clients to purchase space.
In the book “You Gotta Get In The Game,” Billy Cox challenges you to think about playing the game, not watching it. He mentions that if you only watch from the sidelines you’re allowing your peers, your competition and your industry to pass you by. As sales professionals, we are all playing in a new league and the game, as we know it, has changed.
We know that making an industry change can be difficult. So what do you do? How do you convince a hiring manager that you are the perfect fit for a sales role that you have never had experience in? How do you move into a new industry without taking a step back?
Every once in a while you hear horror stories about the old “bait and switch” tactic: someone buys something with the expectation that they’ll get what they were promised but once they money has been exchanged, they realize they’ve been duped. Sometimes the same scenario can happen with a job search.
We all know that sales professionals have a history of exaggerating or packaging things in a glamorous light, therefore, hiring managers have put practices in place that will bring the truth to the surface and ensure them that they are getting the best candidate possible. Two of these tactics are credit checks and W2 requests.
Okay, so you have spent the time to craft a well constructed resume that highlights your successes. You have identified a company that is hiring and a job that you feel fits your background…. Now what do you do?
With social media on the rise and the majority of professionals being building profiles on such sites as Facebook and LinkedIn, one starts to wonder how much these profiles make a difference in a professional setting. I have been approached by many candidates concerning their LinkedIn profiles and one of the reoccurring topics is that of recommendations.