05.22.17 | Sales Success | Nick Carpenter, Sales Development Representative at Esker Inc
Let me first start by saying that I am not an SDR expert and don’t claim to be. However, after one year as an Enterprise SDR, doing cold outreach 40+ hours a week, and absorbing content all day and every day, I would hope that I have learned what does and does not work when it comes to prospecting. I’ve learned so much from Heather Morgan over at Salesfolk when it comes to the SDR cold email. Her “hall of shame” is particularly helpful and lets you know what not to send.