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How to Overcome the 3 Biggest Sales Objections and Turn Doubters into Buyers

12.21.16   |   Job Search & Career   |   Sean Mitchell, Sales Leader at RealSpace

What is an objection? In the sales world, it is a response from the buyer that they are not convinced your product or service is right for them…yet. The objection could happen at any stage in the sales process: on a cold call, on the discovery call, or demo. To be honest, true selling does not even begin until you receive your first objection. Sometimes you’ll find that you cannot overcome a buyer’s concern.

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