07.29.10 | Best Hiring Practices | Amanda Musto, Marketing Manager at Treeline Incorporated
The quality of those not hired is the most valuable recruiting metric that you have never heard of! It informs you how often your organizations is failing to hire the highest quality applicants.
07.26.10 | Best Hiring Practices | Amanda Musto, Marketing Manager at Treeline Incorporated
In today's market with thousands of unemployed sales professionals all vying for the same job you're probably spending more time reviewing resumes than identifying top sales professionals. Here is a solution that many of our clients find effective.
02.22.10 | Job Search & Career | Amanda Musto, Marketing Manager at Treeline Incorporated
HubSpot is an Internet marketing startup whose software helps businesses get found online, generate more inbound leads and convert a higher percentage of those leads into paying customers. It's an important tool to the sales and marketing team because it includes tools that convert, manage and nurture leads to win more customers.
02.22.10 | Sales Recruiting | Amanda Musto, Marketing Manager at Treeline Incorporated
The BEST sales person I ever hired came directly out of college. He has now gone onto several much larger sales management roles in a very large company selling and managing to very large accounts, with much success. At the time, I was managing a B2B effort in the SMB space for a large company. Our stringent requirements were 3+ years of sales success in the B2B space, but management was open-minded and encouraged all sorts of recruiting channels. I went after the colleges, and naturally, departing military officers!
12.28.09 | Sales Recruiting | Amanda Musto, Marketing Manager at Treeline Incorporated
We typically like to educate ourselves not only by our experiences on the job, but also with a great reading that we like to share amongst each other during our month end meetings. We have mainly focused on books that pertain to our business which is sales, but in this instance I wanted to focus on something that was more motivating rather than educational. This past month I read a book called Motivating Employees written by Anne Bruce and James S. Pepitone.
11.03.09 | Sales Recruiting | Amanda Musto, Marketing Manager at Treeline Incorporated
Forty years ago, my grandfather worked for Abbott Laboratories as one of New England's Top Pharmaceutical Sales Professionals. Although I never personally knew my grandfather (he died when I was just a baby) his memory was kept alive by the many stories told about his unforgettable character. The stories painted a picture of a man "that could and would talk to anyone," "a gifted influencer", "a keen listener", and "a man whose charisma walked through the door before he did". The consistent theme in these descriptions was that my grandfather was incredibly likable and had the ability to make an impact when he was in front of people. Many said, "the man was born to sell."
10.19.09 | Sales Recruiting | Amanda Musto, Marketing Manager at Treeline Incorporated
I was recently invited to attend the annual President's Forum by The Entrepreneurship Institute in Boston. Although originally skeptical, I found the one day event to be extremely informative and enjoyable. Attending the event were roughly 100 CEO's from many successful organizations throughout New England and three guest lecturers that have experienced a significant amount of accomplishment in their careers. The format of the event was open forum and allowed the attendees to discuss challenges and seek advice amongst peers from all industries.